Born in Taiwan, educated in the UK, based in San Diego. Previously at IBM and Housecall Pro
Selected Work
2018-2024
Redesign Product Details Page
Product Design | RWD | Retail
0 - 1 Payment and Invoice
Experimentation | RWD | SaaS
Enhance Chat Feature
Product Design | Desktop & Mobile | Customer Service
0 - 1 Payment Feature
Product Design & Branding | Web Application | Insurance
Redesign Landing Page
UXUI & Logo Design | RWD | Semiconductor
Freelance Collection
Visual Design | Logo Design
About
Pei is a thoughtful and insight-driven product designer specializing in human-centered design, narrative-driven solutions, behavioral psychology, and design excellence. With an MS in Service Design from Warwick in the UK, Pei has been shaping meaningful, user-first innovations in the US, merging imagination with strategic problem-solving.
Motivated by a deep interest in behavioral psychology and compelling narratives, Pei excels at translating intricate concepts into seamless, emotionally impactful experiences. Through iterative refinement and a keen understanding of user needs, Pei creates designs that foster user loyalty and deliver tangible business value.
